Orthodontics and dentofacial orthopedics is the formal name of the dental specialty concerned with the diagnosis, prevention, interception, guidance and correction of bad bites. The purpose of orthodontic treatment is to create a healthy bite—straight teeth that properly meet opposing teeth in the opposite jaw. A good bite makes it easier for you to bite, chew and speak.
New ADA Advertising Campaign Brings More Patients to You
The ADA is launching a new advertising campaign to bring more patients to your practice. In this 3-year campaign, the ADA will be investing $6 million annually on search and digital advertising to direct consumers to make an appointment with an ADA dentist. As part of this campaign, an enhanced ADA® Find-a-Dentist™ tool will launch in April with new search fields and a consumer-friendly interface to make it easier for patients to find you to book an appointment.